With the remainder of his savings account, armed only with a mustache and online marketing savvy, one man set forth on an epic quest to land a job at Google. That man’s name is Matthew Epstein. I’ve decided to create a blog post that chronicles my quest to land a job at Google. Bookmark this post and continue to check back as I update the world on my journey.
There are two things we can learn from our favorite Russian Czar: it’s awesome being rich and miniature giraffes can help sell a lot of DirecTV. After the meteoric rise of DirecTV’s Russian billionaire and his petite giraffe DirecTV created Sokoblovsky Farms, a family owned lap giraffe breeding company that generated over 2,000,000 shares on Twitter and Facebook.
So how did DirecTV double their earned media by building on the success of their initial viral video “Opulence, I has it”? Read on to learn what DirecTV did and what all online marketers can do to maximize their earned media after they’ve launched their viral video.
Check out my brand new social media business card that I designed and printed at moocards.com! The business card was inspired by my foray into social media and the now famous Facebook “Friend Request,” I wanted my business card to scream cheesy social media concept!
When it comes to being hip, cool, and viral the Fortune 500 club is often the last to arrive on the scene and the last to leave. Well Low and behold it seems as though Coca-Cola has proven that it is indeed possible for 800 pound guerrillas to create hip, cool, viral videos.
This Friday I was fortunate enough have been seated on a Social Media panel at PR Camp Atlanta. Representing the “Generation Y” workforce, I spoke alongside vetted “Generation X” professionals in an attempt to address the most pressing Social Media challenges facing the Atlanta business community. While my baby face and mop-top haircut posed an initial threat to my professional credibility, I soon gained the audiences respect with a few sarcastic quips and eventually a serious, in-depth exploration of Social Media and its intricacies. On a side note, hopefully that will be the first and last time I forget my age in front of a full-house.